Cobalt Digital Marketing

It's not rocket science, it's Cobalt Digital science!

Sales is the chemical reaction that results from "our formula" which is the right combination of our digital marketing services.

Using data for success
Search Engine Optimization has been replaced with Search Experience Optimization.

SALES is the end result of everything we do. It is why companies exists. It’s why we market. It’s why your business is online. Our job is to help you maximize your opportunity online to build your brand, get found by new customers and, ultimately, generate SALES!

There's been a lot of talk the last few years about SEO, Search Engine Optimization. We believe that Search Engine Optimization has now been replaced with Search Experience Optimization. That's right, we said it. We optimize for the users search experience which makes logical sense and now is "rewarded" by Google and the other search engines. We create quality content, a great mobile experience and we are driven by user experience metrics.

We thrive on data. It's digital quantum mechanics! We immerse ourselves in metrics, analytics, and insights to continually improve each marketing initiative. We are nimble and can respond quickly to opportunities we see in the data. There is no room for complacency online!

How well are you responding to the ever evolving digital landscape? Are you taking advantage of the tremendous sales opportunities in front of you? It's time to find out. Let us put together an objective snapshot of your digital presence.

93%

Online experiences begin with a search engine

70%

Of the links search users click on are organic

70%

Of US population has at least one social networking profile

50%

Of companies are using digital marketing but don't have a plan

The Perfect Digital Marketing Formula!
Get the right message in front of the right people.

Website

You've got 10 seconds to grab the attention of a site viewer. We build for appearance, content, and functionality. It's a conversion causal nexus!

Content

Content is the most powerful element of our formula... it creates need, provokes emotion and sparks action.

Social

We are obsessed with the latest trends and are always testing new ways to cultivate both following and engagement.

Some Facts About Our Catalysts
Working together to create change.


35

Years Combined Marketing Experience

10

Years Search Engine Optimization Experience

234

Websites created

1

Amazing team


We also play COD, Star Wars fans, and love burgers and beer.

8/17/2016

What Bloggers and Marketers Can Learn From the Olympics

It might just seem like fun and games, but there really is a deeper level of meaning and lessons the Olympics can teach us.

Read More

Added on

August 17, 2016
at 11:11

8/9/2016

Big Brother Is Watching…Oh…Never mind…It’s Just Twitter

Twitter “officially” opens its data platform, Gnip, so brands can get analytics on demographics and interest data about those who visit their sites or view their tweets.

Read More

Added on

August 9, 2016
at 11:11

7/19/2016

No Copycats. The Art of Originality

“They” say that imitation is the sincerest form of flattery. If this is the case, Melania Trump sure seems to have a greater sense of respect for Michelle Obama then she let’s on to.

Read More

Added on

July 19, 2016
at 11:11

6/17/2016

Marketing & Snapchat: 5 Ways Your Business Can Use the App to Your Benefit

Whether you consider yourself a frequent user or not, there’s no denying that Snapchat has become extremely popular.

Read More

Added on

June 17, 2016
at 11:1

6/2/2016

Introducing TestMySite…. What Google Wants You To Know About Your Website

Mobile devices are dominating the digital world. Last year, for the first time, mobile searches outnumbered desktop searches. It is important to take that into consideration when creating your digital marketing strategy. It is no longer optional, your website must perform optimally for mobile devices.

Read More

Added on

June 6, 2016
at 11:14

5/26/2016

SEO is NOT dead.

Let me say this loud and clear one last time, SEO is NOT dead. SEO has changed, for sure, but it is still very often going to give you the best bang for your online marketing buck. Think about it.… there are an average of over 40,000 search queries on Google every SECOND. That’s 1.2 TRILLION searches annually.

Read More

Added on

May 26, 2016
at 1:23

5/14/2016

A Little Bird Told Me – 5 Reasons for Tweeting

There’s a thin red line between social media use and networking. Sometimes the two merge into a perfect harmony of conversation and resolution. Other times (perhaps too often), it’s just cat pictures and quirky quotes.

Read More

Added on

May 14, 2016
at 12:41

5/3/2016

The Revolution Will Now Be Optimized

With the advancement of technology, the Internet, and search engines, companies have sought to provide end-users an optimal experience that meets consumer demand. Where as marketing companies could previously get away with manipulating search engine systems to their advantage (regardless of their actual performance), Google, Bing, and various other search engines have began to upgrade their algorithms to ensure that results match up with actual quality.

Read More

Added on

May 3, 2016
at 15:41

4/15/2016

Google’s Fast-Loading Tech Encourages New Standard for Mobile Platforms

Do you ever feel frustrated waiting for pages to load on your phone? You are not the only one. Let’s face it, we’re an impatient bunch when it comes to internet browsing. No one has the time to stay idle while waiting for a page to load, but unsurprisingly, Google can fix that. The Accelerated Mobile Pages (AMP) Program is Google’s latest initiative to improve mobile web browsing and enhance distribution.

Read More

Added on

April 15, 2016
at 15:41

4/8/2016

Take Your Business to the Next Level: SXSW Edition

Each March, thousands flock to Austin, Texas for the annual South By Southwest Festival (SXSW). If images of crazy partygoers crowding Sixth Street are instantly coming to your mind, we’re here to let you in on a little secret: it’s so much more than that!

Read More

Added on

April 8, 2016
at 15:18

4/1/2016

Create a Trend, Ride the Wave

In this day and age, it’s no secret that ‘trends’ are no longer born on the streets. With powerhouses such as social media and popular television shows, the key to piquing the interest of the viewing public lies in something as simple as a meme, the brief mention of a brand or a newly coined term.

Read More

Added on

April 1, 2016
at 10:18

Contact us
We can't wait to hear from you!

Address

4121 N. 10th Street
Suite 355
McAllen, TX 78501

Phones

866-224-5705

Online