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Paid Ads

Harness the Power of Online Advertising

The world of advertising is changing. Now, businesses like yours pay to place ads in specific locations online where their customers are often found. Paid advertising, as this practice is called, is a powerful way to increase your reach online.

Our Paid Advertising Platforms and Options

Google Ads

Google is one of the most popular websites on the internet, and it represents a massive opportunity for businesses. Google search ads can be placed in search results based on things like the searcher’s history, location, search terms used, and other demographic data.

Meta Ads

Meta ads account for both Instagram and Facebook. The social media ads offer a wealth of tracking tools to target the right users, in the right locations, at the right time, based on interest, age, gender, and other demographic data.

TikTok Ads

TikTok ads can be targeted based on users’ app usage history: what do they watch and what do they comment on? The TikTok ad space is a great option for businesses looking to target a younger audience.

X (Formerly Twitter) Ads

Like TikTok and Meta, X targets ads based on what users do on the platform and what sorts of profiles they interact with. While X ad campaigns have become less effective, they can still be an appropriate option for certain businesses.

Linked In Ads

LinkedIn might not be the most popular ad platform, but it does some things better than any other site. LinkedIn can be a great place to place ads targeted at professionals, business owners, and potential job applicants.

Over-the-Top Ads

OTT ads are video ads that are played on streaming services. You can place OTT ads on a range of streaming platforms, giving you access to users in their own homes. Online ads on streaming platforms can be incredibly productive when deployed effectively.

Digital Out-of-Home (Digital Billboards) Ads

Digital billboard ads are a powerful way to target potential customers based on their location. These ads show up in places like roadside billboards, subway stations, and other high-traffic areas where customers are likely to be.

Pay-Per-Click Advertising

PPC ads are a type of advertising in which your ad spend directly corresponds to the number of clicks you’ll get on the ad. Rather than paying for your ad to be seen a certain number of times, you pay for a guaranteed number of clicks.
Schedule your strategy session

Finding the Right Paid Advertising Campaign Strategy

Paid advertising is one of the most common methods used by businesses today to increase traffic and sales. With so many ads running, there’s no denying that those using data-based improvement strategies and proven iteration methods see better results than campaigns made without that expertise. We’ll help you find the right option for your business, whether that means display ads, search ads, or both.

Target Active Customers With Paid Search Advertising

Search ads or search engine advertising is a method for placing ads for your business on search engine results pages (SERPs), specifically for searches relevant to your business. You can create and access a carefully honed target audience to get more frequent and more relevant leads on your site. The key utility of search ads is their ability to get your business seen by users who are already on the path to making a purchase.

Increase Your Digital Audience With Display Advertising

From banner ads to video marketing, display ads include a wide range of advertising services with the key defining factors being that these ads have a visual component and that they do not typically appear on search engine results pages (SERPs). In other words, ad placements for display ads are positioned on social platforms, streaming services, and third-party websites. You can harness the power of another business, community, or brand’s audience by advertising in their space. Social media advertising can help you build your customer base.

Paid Advertising Frequently Asked Questions

Google Ads is one of the top online advertising platforms in the world. With Google Ads, the ads for your business appear in searches for terms related to that business. Using the platform, advertisers can bid on different search terms to ensure their ads appear at the top of results for that term. Advertisers can reduce the cost of PPC ads by using more specific terms, making Google Ads PPC a great option for businesses who want to start seeing results quickly.
The cost can depend on many factors including how many times someone actually clicks through to view your ad, the size of your target market, and the types of devices that you may want to target.
Google Ads appear in front of people who are searching for products and services similar to yours, allowing you to use precise ad targeting to reach the right users.
You decide how much you want to spend on Google Ads, but we can give you recommendations on what budget makes the most sense for your business. Generally speaking, because websites do not have a 100% conversion rate, you want to have enough traffic to give yourself a chance to convert that traffic into a paying customer.
PPC advertising can be a great investment for any business, but it’s especially beneficial in certain situations. First, PPC ads are ideal if you’re looking for quick results relative to organic advertising. They’re also an excellent way to precisely target a specific audience. This is true even if your site doesn’t organically show up in the audience’s search results, making PPC campaigns a great choice for businesses without an established authoritative website.

About Us

Since 2016, we’ve prided ourselves on providing top-in-class online advertising services for businesses across a variety of industries. Learn more about what makes us special.

what our clients say

We have a history of happy clients and strong relationships. You can get a sense of the type of customer service we offer by checking out some client testimonials.

work Product

Our confidence comes from the high standards we place on everything we do. You can see for yourself the types of results we can generate by checking out our work product.

Book a Strategy Session

Understanding how paid advertising works can be tricky, but we can find the answers. Reach out to us with any questions and to learn more about how we can help your business succeed online.

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Contact Info

5415 N. McColl Rd Suite 109
McAllen Texas 78504
866-774-8130

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