Oluwaniyi started his digital marketing career as a Freelance Content Writer for MUO, and he soon picked up another position as a Content Writer for Test Gorilla. After leaving those positions, he started work as a Technical Content Writer for Vervoe before joining our team as a Content Writer. Here at Cobalt Digital Marketing, Oluwaniyi is a key part of our content-creation team, providing exceptional work and maintaining a great attitude.
Oluwaniyi was born in a small town in Nigeria, but he was raised and spent most of his childhood in Dresden, Germany. He went on to earn his Bachelor’s degree in Economics from the University of Lagos. An avid traveler, Oluwaniyi has visited nine countries with plans to add two more in 2025.
When he’s not busy at work crafting the next piece of highly optimized content for our clients, Oluwaniyi spends much of his time traveling, with his most recent trip being to the Kenyan Safari. On his travels, Oluwaniyi enjoys taking hikes and eating great food. Back at home, Oluwaniyi can often be found playing video games, with his favorites being Call of Duty, FIFA, and League of Legends.
“I work in digital marketing because it sits at the intersection of two things I genuinely enjoy: understanding human behavior and helping brands promote their product. I’ve always been curious about what makes people pay attention, click, or trust a brand, and digital marketing lets me turn that curiosity into something practical.
What I’m most passionate about is creating material that’s genuinely useful and well-researched. I like the responsibility that comes with providing people not just with content, but with clarity. Helping consumers make better decisions with information that is factual, and value-driven sparks me joy. In a space where there’s so much fluff and half-truths, I see content as the bridge between brands and consumers that respects the reader’s time.”
“I had been following Cobalt Digital for a while and had seen the great work they had been putting out for clients. I thought I would be a great fit, and I should give becoming a member a shot.
I enjoy working with Cobalt because I like the work culture and the feedback system. I believe part of becoming better and having an impact is by constantly trying to become better. At Cobalt, I have seen myself grow and become better, as Autumn has been awesome in providing me with the necessary support and feedback to improve my content and tailor it to provide the most value for our clients. I also genuinely enjoy how everybody is polite and friendly.”
5415 N. McColl Rd Suite 109
McAllen Texas 78504
866-774-8130
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