Before her time with us here at Cobalt Digital Marketing, Vianney worked in a range of administrative assistant and office roles. She came to work with us in 2019, starting off as a Social Media Specialist before transitioning into a Social Media Manager position. Today, she contributes her skills and experience to our Social Media Team, helping our clients connect with their target audience in the places where that audience can already be found.
Vianney was born and raised in Mexico, moving to the Rio Grande Valley in 2012 in search of a better future. She wasn’t sure exactly what she wanted to do at first, so she decided to get a business degree, graduating from the University of Texas - Rio Grande Valley (UTRGV) with a Bachelor’s degree in Business Administration in International Business. In college, she discovered her interest in neuromarketing, the field that brings psychology and consumer activity together.
Vianney has always been passionate about fitness. When not working hard helping manage the social media accounts of our clients, she spends her time working out and preparing for marathons, with running being her ultimate escape. Her first major race was the 2024 Chicago Marathon, and she’s currently on a journey to run all the world’s major races. During her rest time, she can often be found playing with her two dogs, a 10-year-old Shitzu and a 3-year-old Husky.
“Since the rise of social media and digital advertising, I've been fascinated by how brands market and promote themselves, and how this shift has revolutionized the way we perceive and approach marketing. I'm most passionate about the constant improvements and innovations that happen daily in digital marketing. It's exciting to see how fast the industry evolves and how new strategies and technologies emerge.”
“I pursued a job at Cobalt because I was eager to move away from an admin career and dive into the world of digital marketing to learn more and explore new opportunities.
Working with Cobalt was my first job in the industry, and it truly opened up a whole new world for me. I've watched the agency evolve, and it’s been amazing to be a part of that journey."
5415 N. McColl Rd Suite 109
McAllen Texas 78504
866-774-8130
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