
Daniela has an extensive professional background in marketing, with a particular focus on social media management. Before joining our team, she worked as a project manager, social media specialist, and content creator at a variety of marketing agencies. She has experience in search engine optimization and web development, with a specialization in personal brands. In her role as Senior Social Media Specialist here at Cobalt Digital Marketing, Daniela manages our clients’ social media presences, helping enhance brand recognition and audience engagement.

Daniela is a Venezuelan marketer currently living in Argentina. She earned her Bachelor’s Degree in Communication and Digital Marketing with honors from ISEC University in Argentina, also earning her Neuromarketing Certification from the Metropolitan University in Venezuela. Daniela is a big believer in work that feels human, clear communication, empathy for clients and teammates, and having a bit of fun along the way.
When not hard at work managing our social media output, Daniela enjoys spending time sculpting tiny food magnets out of clay to sneak onto unsuspecting friends and family members’ refrigerators. Outside of being mischievous with magnets, Daniela is also a reader and lover of fantasy, mystery, and romance novels. She also dabbles in ukulele playing and is a fan of anime. Daniela can often be found daydreaming about a trip to Japan or walking her six-year-old rescued American Akita, Laika.

“I enjoy digital marketing because it’s the perfect mix of creativity and strategy. I love the challenge of understanding how people think, turning that into a message or experience, and then seeing real results from it: more visits, more clients, more growth.
Digital marketing lets me shape how brands show up in people’s lives, and it also gives me the opportunity to meet amazing people with very different backgrounds. I love how diverse my experience with clients has been; I feel like it’s made me a little smarter in many different topics.”
“I love a challenge, and I saw a lot of potential in Cobalt. I felt I could genuinely help the team and our clients reach the next level. I was also instantly drawn to the human quality of the team, the warmth, the honesty, and the sense that everyone really cares about what they’re building. That combination of opportunity + people made it an easy “yes” for me.”
Here at Cobalt, I love the sense of security they give, the kindness, the good humor, and the great talent on the team. It feels like a place where people want to do more, not just for growth’s sake, but because they truly care about their clients and their work. That culture makes it easier to bring my best self, experiment, and keep improving.”




5415 N. McColl Rd Suite 109
McAllen Texas 78504
866-774-8130
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