4 Social Media New Year’s Resolutions for Your Small Business!

January 2nd, 2023

Four people throwing confetti in the air

2023 has arrived, and it’s time to make some resolutions for your business! Increasing your online presence is a great goal, and using social media can be a huge tool in your marketing strategy. But to succeed, social media marketing needs to be done right. With the right content, targeting, and timing, spreading your small business in the online market could improve its performance!

You may think your current social media presence is working just fine, but with every new year, social media platforms are adjusting and readjusting to find what works and what doesn’t. Your small business’s online presence needs to do the same! Read on to find out how our team of catalysts can help you reach your 2023 social media goals!

1. Time to Set the Stage! 

It’s important to note that using the right social media platform can make a difference in your overall business goals. Each network has its own “thing,” and using them effectively will help you use social media to its full advantage! Whether it’s Instagram, Facebook, TikTok, or some new platform that emerges in 2023, you might use short videos, live photos, or polls to reach peak engagement.

2. Pinpoint Your Invitation List! 

You could invite everyone to the party, but will everyone come? Probably not. Your business most likely already has a target audience, and you need to center your social media strategy on that. Keep your focus not just on which social media platform to use but also on which users you’re connecting with. You’ll want to draw your target customers to the party, but you’ll need the right marketing strategy to do it. 

3. Make Memories Through Social Media!

Like at any party, you want to make sure your customers are having a great time! It’s what keeps them coming back for more. You could have conversations with your customers, answer questions, and get feedback through social media messaging. Building relationships with your customers helps create a smooth experience and boosts your online presence and integrity

4. Post at the Stroke of Midnight!

Don’t drop the ball! Posting content to your social media platform at the right time is an important strategy you can’t forget. Knowing when most of your target audience is active online could make your business bigger, better, and bountiful

Set Off the Fireworks and Grow Your Business in 2023 With Cobalt Digital Marketing! 

The new year is a great time to purge the old and bring in the new, including social media strategies! Social media marketing in 2023 is about reaching your audience where they’re at and creating meaningful content that’ll draw them in. 

While that may sound daunting, our team has the experience to help you plan, create, and execute amazing content for your social media platforms! At Cobalt Digital Marketing, we believe in the power that social media marketing can do for your business in 2023. Let’s analyze your business’s online presence together, see what’s clicking, and help you create top-notch modern marketing techniques to grow your business! 

Want to learn more about taking your business’s online presence to the next level in 2023? Give Cobalt Digital Marketing a ring today!

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