If there’s anything that is certain in the digital world, it’s this: Google is always changing. Google changes its algorithm alone at least 500 to 600 times a year, which can frustrate any marketer that may have had a change in ranking and organic website traffic. If it wasn’t difficult enough to gain rank, sometimes […]
Read MoreIn digital marketing, things change, and they change very often. In the last batch of changes that Google Analytics has cooked up, we can look forward to having the ability to change and customize just how long we can retain user-level and event-level data—like cookies, user-identifiers, and advertising identifiers—before it is wiped from Google Analytics’ […]
Read MoreYou may have noticed your Google rankings dropped or raised earlier this month. That’s because Google released a new algorithm update on March 7th. But most websites didn’t feel it until a few days later. While many search engine gurus are still learning what this update will do better than previous versions, your digital marketing […]
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