Times, they are a-changin’, but when it comes to search engine optimization (SEO), you can guarantee that change will happen at least a few times daily. Why? Google updates their algorithm at least 500 to 600 times a year, which is around twice a day. What may have worked before may not work any longer, […]
Read MoreIf there’s anything that is certain in the digital world, it’s this: Google is always changing. Google changes its algorithm alone at least 500 to 600 times a year, which can frustrate any marketer that may have had a change in ranking and organic website traffic. If it wasn’t difficult enough to gain rank, sometimes […]
Read MoreIn digital marketing, things change, and they change very often. In the last batch of changes that Google Analytics has cooked up, we can look forward to having the ability to change and customize just how long we can retain user-level and event-level data—like cookies, user-identifiers, and advertising identifiers—before it is wiped from Google Analytics’ […]
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